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Overview

Social media is promising new opportunities across a broad spectrum of public services. As the Internet and its applications extend globally, an increasing number of governments and their public service agencies are embracing social media as one of the major mechanisms to interact with the public. Social media provides a new wave of web-based applications and channels for citizens to share ideas and opinions and play active roles in various areas in the public sector.

At the same time, social media helps government organizations to actively listen to citizens and constantly monitor their existing services as well as develop new initiatives. Social media is now very much the de facto voice of democracy. And with or without public sector engagement, citizens around the world are continuing to express freely their opinions towards the governmental issues that surround them. For governments of all levels, attention to this shift is critical.

The Social Media for Gov Summit, being held in Canberra from 17 – 19 April 2018 is a unique event that will explore some of the most exciting case studies and innovative strategies to maximise citizen engagement and communication. With powerful keynote presentations and panel discussions from Australia’s leading Social Media professionals, this event will address the most significant challenges being faced today and uncover the knowledge, strategies and technology to improve the impact and value of social media efforts.

Hear from 25+ senior thought leaders and learn how to:

  1. Create engaging in house video content on a budget
  2. Tailor social media content for mobile users
  3. Design a whole of organisation social media strategy
  4. Link content and its performance to business objectives
  5. Use data to refine social media posts and reach the right audience
  6. Develop a winning social media content strategy
  7. Maximise paid social media advertising

Who should attend:

This practical programme is developed for the following executives within local, state and federal government and agencies:

  1. Social Media
  2. Marketing
  3. Online
  4. Media
  5. Communications
  6. Digital
  7. Public Affairs

Join us

    1. 100

    Attendees

    1. 25

    public sector
    thought-leaders

Programme

CONFERENCE DAY ONE

Tuesday, 17th April 2018

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CONFERENCE DAY TWO

Wednesday, 18th April 2018

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POST CONFERENCE WORKSHOPS

Thursday, 19th April 2018

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Speakers

Advisory panel

Previous sponsors

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Partners

Media Partner
Media Partner
Media Partner

Registration

To register for 10th Social Media for Government Summit, select the appropriate package below:

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Venue

  1. Hyatt Hotel Canberra
    120 Commonwealth Ave
    Yarralumla ACT 2600
    Australia

Contact Akolade

  1. 02 9247 6000
  1. 02 9247 6333
  1. info@akolade.com.au

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Tweet about this event using #socialgov18 and @AkoladeAust for event and industry updates!